The site is also offering advice from “beauty mentors” on how to get back up to the standard.“Letting unattractive people populate the site would compromise the very concept for which Beautiful was founded,” Mr Hodge said.“If their looks aren't up to our members’ exacting standards and they do not secure a majority of positive votes, then their profiles are immediately removed.”Anyone who is found to be failing to maintain their looks is put back through the rating system, where members of the opposite sex only can select options including "yes, definitely", "hmm yes, ok", "no, not really" and "no, definitely not" based on photographs and a brief profile.Most of the users removed from the site were from the US but more than 550 from the UK also got the chop.
“It is based primarily on attraction, but once you uncover the character behind the beautiful members with their profiles, then they become more beautiful or less so,” Greg said.
While waiting for the verdict, potential members can get a feel for the site by browsing other profiles and chatting with these exclusive members via email, IM, video and voice chat, and discussion boards and groups.
Greg admits that it’s a tough business model, but he’s seen that’s what people want.
“You can imagine having a shop on Rodeo Drive where you turn away 90% of people who knock on the door, but that’s the nature of the beast,” he said.
Users can either chat with a site administrator or email the team a picture in real-time of them holding a piece of paper with their username on it to prove their photo hasn’t been doctored.
Then their profile is given a stamp of authenticity. The best part about Beautiful People is that different types of people with different types of appearances and backgrounds can be accepted — it’s not all blonde-haired, blue-eyed models.A self-proclaimed “elite” dating website has removed around 3,000 members because they were "letting themselves go".Beautiful describes itself as the “largest internet dating community exclusively for the beautiful” and puts people’s photographs to a members’ vote to decide if they are allowed in.With its unapologetically honest attitude and member-curated userbase, Beautiful has created the largest, most exclusive dating site for attractive people in the world, “where beautiful relationships begin.” Beautiful People is available in more than 150 countries and has turned away more than 10 million singles, ensuring that users are only connected with other “aesthetically blessed” men and women.One of the most common frustrations people express about online dating is that they’re not attracted to the people the dating sites match them with.He came across Beautiful People in 2002, when it was just a small Danish dating site. And since beauty is subjective, Beautiful People’s rating system was designed to give power back to singles by letting them define what beauty is in their own way.